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Research shows back-to-school market needs more innovative sales promotion techniques

What is the relevance of a dozen free pizzas to consumer electronics? A great deal, as it happens.

Apply the new learning to student-targeted sales promotions

A free pizza every month for a year? It may seem a far cry from selling PCs and laptops, but it is...

Apply the new learning to student-targeted sales promotions

A free pizza every month for a year? It may seem a far cry from selling PCs and laptops, but it is...

Challenge Opia to increase your sales – it only takes minutes to explain

What do Intel, Hewlett Packard, Samsung, Microsoft, LG, Dulux, Sony, Lenovo, Huawei, Dell, Mobil,...

Challenge Opia to increase your sales – it only takes minutes to explain

What do Intel, Hewlett Packard, Samsung, Microsoft, LG, Dulux, Sony, Lenovo, Huawei, Dell, Mobil,...

Incentivising Employees with the Red Carpet Treatment

"Employee incentives are essential to building a stronger workforce"

Bolstering DIY sales with cashback promotions

There are many tried and tested methods of increasing sales, whether it be through product...

Bolstering DIY sales with cashback promotions

There are many tried and tested methods of increasing product sales, whether it be through...

Incentivising Employees with the Red Carpet Treatment

"Employee incentives are essential to building a stronger workforce"

DIY retailers could nail sales promotions with this clever tactic


DIY spending reached a seven-year high of nearly £6 billion in 2016 according to Lloyd’s.

DIY retailers could nail sales promotions with this clever tactic

Consumer spending on DIY reached a seven-year high of nearly £ 6 billion in 2016 according to...